The vision of architecture and interior design
Architecture and interior design are quite complex activities, which blend creativity, technical knowledge, even philosophy, and psychology. And they never stop developing. Today, to be involved in them qualitatively, it is essential to demonstrate serious organizational, business, leadership qualities, to understand marketing technologies, psychology, and advanced technologies. Now, architecture has become more than a craft in the modern world. It has become a part of the social processes of our life.
High-quality architecture, qualitative simplicity, space intended for the human being, ergonomics, functionalism, constructivism, style, taste, experiment, new trends, timeless architecture, extraordinary solutions, traditionalism, authenticity - the whole range of concepts that we have to operate within the work, applying the right approach to each specific case.
We believe that the most important quality in interior design is the sense of beauty.
Depending on the task, we apply 2 approaches in design: rational and irrational. Intelligent and intuitive. Logical and sensual.
We rely on minimalism as the basis for rationality and intelligence.
In the name of the company WHITE STUDIO, two typical style techniques are symbolically incorporated: while the White is the main color of the style, the studio refers to a frameless layout.
Minimalism is a style characterized by laconic means of expression, simplicity, precision, clarity of composition and geometric forms. Industrial and natural materials, neutral colors and clear volumes are used. The roots of minimalism lie in constructivism and functionalism. Today, the style of minimalism remains one of the most popular trends in architecture and interior design. It offers a calm interior designed to rest the mind and relax the body. We believe this is the most important criterion for a home in a modern way of life.
While practicing an irrational and intuitive approach, we focus on maximalism and art in its various expressions.
Moderation and calmness are not always essential. A space with altered proportions and surfaces, with strong textures, active colors, rough materials, strong emotional impact are on the other side of reality. The formation of such spaces as LOFT has led to an unconventional approach towards dwelling. The great extent of realization is now laid in this plane. This is because we all are different. And someone's way of life and energy are completely different and require more vivid and expressive features, spaces, and materials.
Besides styling, the use of real materials that we love, such as wood, metal, brick, concrete, stone, glass, is an essential part of our work. On the other hand, any new extraordinary and unconventional material may be used.
There should always be an idea, something special.
However, all these activities in the field of architecture and interior design are the talent and purpose that we have been endowed with, to benefit, share, be the guides of these knowledge and beauty in our world.